Clive Sexton's Journal
Clive Sexton
Director, Impact Executives
Global Interim Management provider
clive.sexton@impactexecutives.com
+44 (0) 20 7333 1559
'Knowledge Bridging'- the Google Way
Interim
Managers are renowned for injecting fresh ideas and concepts into
both Public and Private sector organisations and joining up the dots.
So when I came across this new term recently 'Knowledge Bridging' which
is basically the art of cross fertilising ideas, I began to appreciate
that Interim Managers are already practising the art of 'Knowledge
Bridging'.
The sharing
of ideas across disciplines can be a very powerful thing, organisations
such as Google and 3M are particularly adept. But in certain sectors
such as Biotech-especially start-ups, 'Knowledge Bridging' can be the
key to creativity. Having reflected on it, I can now recall some of our
clients in Biotech and Technology Media where 'Knowledge Bridging' is
very evident. But there is plenty of scope for other sectors, what do
you think?
I have attached below the original text from the article which you goes into more detail:
"Take,
for instance, stereo speaker manufacturer Bose Corp which used its
knowledge of acoustics technology to create a brand new shock absorber
for the auto market, built out of high-voltage electrical coils and
magnets rather than liquid.
Professor
David Hsu of Wharton and Progessor Kwanghui Lim from the National
University of Singapore investigated the phenomenon of knowledge
bridging in a study focused on the biotech industry. The results
indicated that company performance was improved by knowledge bridging
and that having a diverse range of researchers strengthened the chances
of success. The factors of venture capital and alliances with other
firms were not as important as expected.
The
results suggest that companies might want to brush up on their human
resources techniques to encourage bridging. The authors point to Google
and 3M as exemplars, the latter known for its $50,000-$100,000 'genius
grants' which enable researchers to work on their own ideas.
But
a word of warning: the authors also acknowledge the research is
limited. It is focused on one sector and they were not able to examine
how many patents were turned down. They only saw those that were
accepted."
Thank you to World Business for the inspiration for this posting and Morice Mendoza for his review: Link to original article:
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